JAY KLEIN

CEO & Founder | The PUR Company Inc.

Jay Klein is the Founder & CEO of The PUR Company Inc. where he leads a global brand committed to making simple, better-for-you substitutions – without compromising taste or quality.


PUR continues to disrupt the chewing gum industry and is the #1 selling aspartame-free gum globally. PUR has been recognized among Deloitte’s Best Managed Companies, Canada’s Most Admired Corporate Cultures, and ranked #1 in Manufacturing on Profit 500’s list of Canada’s Fastest Growing Companies.


This year Jay joins CBC’s Dragon’s Den in its 20th season as a Dragon. Jay was named to Canada’s Top 40 Under 40 and awarded the E&Y Entrepreneur of the Year. He is a member of Young Presidents’ Organization (YPO) and Benefactor on the Canadian Olympic Committee.

In his personal life, Jay enjoys family time, golfing, traveling, cooking, collecting Nike sneakers, and giving back to the community.